choubao
CHOUBAO
Brand Story
Liuzhou Luosifen, originating as a traditional Chinese regional delicacy, is renowned for its distinctive "sour, spicy, fresh, and aromatic" flavors and rich texture, particularly beloved by Chinese youth. Globally, Luosifen have gained increasing popularity, with related hashtags on TikTok accumulating hundreds of millions of views.
CHOUBAO
Established in January 2022, CHOUBAO is committed to providing "explosive-flavor" culinary experiences that deliver hearty meals for global food enthusiasts.

The brand currently boasts a group of senior enthusiasts for Luosifen, who advocate developing products together with consumers. During communications with consumers, the CHOUBAO team realizes that river snail rice noodles are not only instant food but also an exciting meal for everyone, which can bring happiness and satisfaction.

Guided by its mission to "create happiness" and core product philosophy of "explosive flavor", therefore, CHOUBAO has launched diverse Luosifen varieties with abundant ingredients, aiming to create a rice noodles-eating experience with multiple senses and progressive content, and bring more joy and satisfaction for consumers.

Our Products

Product features

Liuzhou flavor
Multiple ingredients
Rich tastes
Easy to prepare
Convenient instant food
CHOUBAO
The image is for reference only
Make explosive-flavor Luosifen to create more happiness and satisfaction for consumers
American Version
Choubao
CHOUBAO Liuzhou Luosifen 350g
American Version
Choubao
CHOUBAO Liuzhou Luosifen 248g
American Version
Choubao
CHOUBAO Liuzhou Luosifen 350g (ORIGINAL FLAVOR)
Malaysian Version
Choubao
CHOUBAO Liuzhou Luosifen 350g (ORIGINAL FLAVOR)
Indonesian Version
Choubao
CHOUBAO Liuzhou Luosifen 350g (ORIGINAL FLAVOR)

Product awards

shape-awards-down
CHOUBAO Liuzhou Luosifen
CHOUBAO Liuzhou Luosifen
(PRIME FRESH FLAVOR)
(2 packs of pickled bamboo shoots)
Won the 1-Star of Superior Taste Award
by International Taste Institute in 2025
shape-awards-down
CHOUBAO Liuzhou Luosifen
CHOUBAO Liuzhou Luosifen
(THICK FLAVOR)
(2 packs of pickled bamboo shoots)
Won the 1-Star of Superior Taste Award
by International Taste Institute in 2025
shape-awards-down
CHOUBAO Liuzhou Luosifen
CHOUBAO Liuzhou Luosifen
(THICK FLAVOR)
(large pieces of yuba)
Won the Silver Award (Food Category)
by Monde Selection in 2023
CHOUBAO
Crafting every packet of
Luosifen with heart
CHOUBAO
CHOUBAO
Smart
factories
CHOUBAO
Raw
material bases
CHOUBAO
R&D
and innovation
CHOUBAO
Agri-Tech
CHOUBAO
Multiple authoritative
certifications

Company information

Hangzhou Willing Brand Management Co., Ltd.

Company address

Buildings 12A, 12B, and 10A, Singapore-Hangzhou Science & Technology Park, Baiyang Subdistrict, Qiantang District, Hangzhou City, Zhejiang Province, China

Contact information

email
Customer service email:
support@choubaochina.com
email
Channel cooperation email:
business@choubaochina.com
Copyright ©2025 CHOUBAO